V2 Marketing Communications redesigned and produced the AATH Annual Conference and Humor Academy into two virtual conference events. The events covered four days of keynotes and breakout sessions, along with public activities offered on social media.

The Association for Applied and Therapeutic Humor (AATH) is non-profit, member-driven, international community of humor and laughter professionals and enthusiasts. Formed in 1987 by Registered Nurse, Alison L. Crane, AATH provides its members the education, cutting-edge resources, and supportive community they need to excel in the practice and promotion of healthy humor.